
Let’s be honest – outfit planning for family photos feels a little overwhelming. You’re coordinating multiple people, second-guessing every color, and hoping the kids don’t have a meltdown before you even leave the house. Here’s what I want you to know before you stress-spiral into your closet: getting this right is absolutely doable, and it makes a bigger difference than most people realize. Not in a “you need to look perfect” way – in a “let your actual family shine” way. Let me break down exactly what works for sessions here in Massachusetts, from the golden evenings of July to those tricky shoulder months when the temperature has absolutely no chill.
There’s a lot of noise in the photography world right now about ditching the curated look in favor of something raw and real. And I get it – nobody wants to feel like they’re performing a version of their family that doesn’t exist.
But here’s something that often gets left out of that conversation: your outfit choices genuinely affect how your photos read to the viewer. And guess who is the main viewer here? YOU.
Think about it this way. If I showed you the exact same image of the same family – same light, same location, same genuine moment – once in uncoordinated clothing and once in thoughtfully coordinated outfits, the difference would be staggering. When the clothing feels chaotic, the viewer’s eye gets pulled to the clothes instead of to your family. And when you’re investing in family photos, the last thing you want is for someone to notice what you’re wearing instead of that ridiculously adorable expression on your toddler’s face, that classic eyeroll on your teenager, or the way your seven-year-old still curls into your lap.

Coordinating does not mean you all need to be matching. It does not mean flowy boho dresses in a field if that’s not who you are. It means thinking about your location, the season, the color palette as a whole – and making sure everything feels harmonious. Harmonious colors let the photograph do what it’s actually supposed to do: highlight your family.

When I start thinking about summer outfit coordination for sessions here in Massachusetts, the first thing I consider is the landscape. And unless you’re at the beach, everything around us is very green in the summer. Like, deeply, richly, almost aggressively green.

So the first rule? Don’t wear green. We don’t want you camouflaging into your surroundings – we want you to pop.
The second thing I think about is finding a color family that works with the season rather than against it. In summer, the grass is rich, the wildflowers are out, and that golden evening light is everything. That warmth calls for warm, earthy tones:

Cool-toned primary colors – think bright blues, stark reds, or anything neon – tend to look jarring against all that warm golden hour summer light. They fight with the environment instead of complementing it.
And for beach or city sessions? You have a little more flexibility, but the warm palette still holds up beautifully.
These months are sneaky. Everyone wants to dress for the cute, light, summer-adjacent vibe – and I completely understand that. But evenings cool off fast here in New England, and a kid who is too cold (or too hot) during a session is not a cooperative kid.

Plan for layers. Always.
This doesn’t mean you sacrifice the look. It means you build it in:
Trust me on this one. I’ve seen sessions where beautiful outfits were picked but nobody thought about the 6pm temperature drop, and we spent half the session managing unhappy, shivering kids instead of capturing the good stuff.

Here’s where I get into the details. These are the recommendations I give every single family before their session.



I want to spend a second on this because it’s the thing clients most often overlook – and it’s the thing that, when it goes wrong, affects the entire session.
Your outfit can look perfect in the mirror and still completely fail during a family photo session.
For adults, this means thinking beyond the static, straight-on mirror check. Ask yourself:

For kids, comfort is the whole game. If you have a child who you already know is particular about sleeves, waistbands, shoe straps, or scratchy tags – honor that. Plan around it. A session where a kid is focused on physical discomfort is a session where getting genuine, joyful expressions becomes a real challenge.
This isn’t about lowering your standards for the look. It’s about choosing pieces that work for your family in motion – because that’s exactly what we’re capturing.

When the clothing feels intentional and functional, something really good happens: nobody is thinking about the clothes anymore. Not you, not me, not anyone looking at the photos later. All the attention goes exactly where it belongs – to your kids, your connection, the real moments happening in real time.
That’s the whole point of getting this right. It’s not about being perfectly styled. It’s about removing one more distraction so your actual family story can come through.
If you’re feeling unsure about your outfit choices before your session, reach out. Helping clients pull this together is genuinely one of my favorite parts of the process, and I’m happy to weigh in before you commit to anything.

Get in touch here and we’ll figure out the details together – outfits included.
"To say that I love each one would be cliche and a total understatement, but seriously... She nailed it. Being a photographer myself, I am very picky and searched dozens of photographers before coming back to lyndsay and booking her and I am so glad I did. I can't even remember the last time I hired a photographer and was this in love with the images and unable to pick just a few favorites. Thank you, lyndsay, for making the photo session easy (with 3 kids), fun and providing this mama memories for a lifetime.”
Paragraph
"Our images are so special and really captured our joy and the sweet personality of our little girl. Lyndsay did a great job going beyond the typical posed shots and making our photos feel authentic. We will treasure them forever."
- amanda, northborough
"We have done multiple sessions (family and newborn) and we’re so happy with the results. Lyndsay makes you feel comfortable and is able to truly capture the moment. We will have her prints hung in our house for years to come."
- beth - framingham
"We've done it all - newborn, maternity, cake smash, family photos - and every single time we are amazed by the quality of the end product. Lyndsay captures beautiful moments that we will treasure forever!"
- nicole - framingham
view portfolio
sign up for exclusive session updates!